White leftist women are leading the online outrage over a neutral shade meant for paint and design, exposing their endless quest to flagellate themselves over “whiteness” in the most trivial contexts.
Pantone’s reveal of “Cloud Dancer,” a soft white hue symbolizing calm and versatility, has ignited a firestorm of complaints from self-loathing progressives who insist a decorating color is somehow tied to white supremacy and political turmoil.
Instead of celebrating a simple design choice, these critics—mostly affluent white women—are twisting it into yet another opportunity to decry their own skin tone as inherently oppressive, all while ignoring actual oppressive threats.
Introducing the Pantone Color of the Year 2026: PANTONE 11-4201 Cloud Dancer. A neutral white that brings calm, clarity, and creative breath in a noisy world.
— PANTONE (@pantone) December 4, 2025
Discover the serenity of Cloud Dancer ?https://t.co/Wvj4CkwefY#pantone #Coloroftheyear2026 #CloudDancer pic.twitter.com/6kbBU6OqlW
Pantone described “Cloud Dancer” as a “key structural color whose versatility provides scaffolding for the color spectrum, allowing all colors to shine,” according to their official site.
The company emphasized that the selection process is driven by “the color/colors that are bubbling up across design and tying this to the zeitgeist,” with a spokesperson adding, “The emotional resonance inherent in the color is key to the selection process.”
Yet, this innocuous pick for 2026 has prompted eye-rolling accusations of ‘insensitivity’ from the likes of the Washington Post, which noted “in a year filled with news about rising white nationalism, proclaiming a white the color of 2026 might raise some eyebrows.”
Pantone’s 2026 color of the year is technically not a color at all — meet Cloud Dancer, the first-ever white shade to receive the designation from the world’s color authority. https://t.co/GvNnShmrJ2
— The Washington Post (@washingtonpost) December 4, 2025
Of course, this has spurred a gaggle of Karens to begin screeching into the ether as they see racism lurking in every neutral palette.
One TikTok user fumed, “Pantone choosing white or cloudy days as color of the year is a political statement. Call me too woke, I don’t care. I don’t think I’m wrong.” She continued, “It’s giving Sydney Sweeney has good genes. You’re going to choose white and market it as a soothing reset? For who, babe? Who is that soothing?”
@lilivhope Pantone really chose white as the Colour of the Year… and honestly, I’m not even shocked anymore. In a year defined by genocide, far-right violence, censorship, police brutality, and the loudest rise of white supremacy we’ve seen in decades, they picked the one colour loaded with symbolism. It’s giving the same tone-deaf energy as Sydney Sweeney’s jeans ad — like they genuinely don’t understand (or don’t care) how this reads. It’s exhausting. We’re watching human rights collapse in real time and they’re out here aestheticising whiteness as a global trend. #fyp #politics #pantone #news #commentary ? original sound – Lili ???????
Another white woman on TikTok declared, “Let’s be honest, whiteness is being weaponized every where right now. It’s in our politics, our media, our police forces, our borders. Instead of reading the room, Pantone basically branded it a lifestyle.” Adding to the drama, she said, “It’s not just out of touch, it’s symbolic. It’s a reminder of who still controls the narrative. They are openly mocking us, choosing purity white as the cultural color of the year while the rest of us are screaming for humanity.”
@raebaebae28 “Color of the year” in the year of white supremecy #pantone ? original sound – Rae
The complaints kept pouring in. “Did you forget to read the room?” raged yet another Karen, and another griped on Instagram, “Pantonedeaf.” Some even mocked the blandness, with one commenter stating, “Your choice is about as inspired as mayonnaise.” Yet another joked that the color choice was a recession indicator, adding that “Pantone can’t afford color this year and neither can anyone else.”
Film and television producer Franklin Leonard chimed in, “Pantone’s color of the year being ‘a neutral white’ is far too much irony for me to handle.” Matthew Boudreaux, a quilt maker, wrote at length: “Choosing an almost-white shade as the Color of the Year right now is hard to separate from the broader cultural context we’re living in. When white supremacy is resurfacing loudly in national leadership and policy, elevating ‘white’ as the symbolic color of the year feels painfully tone-deaf. Color choices don’t exist in a vacuum – they reflect who was in the room, whose perspectives were missing, and what messages get unintentionally reinforced.”
Really? Y'all are offended by PAINT? pic.twitter.com/DrQSDH2lXr
— The Countess In Cowboy Boots (@LooneyOldLady) December 6, 2025
A woman named Victoria, a self-described ‘fat activist’, snarked, “[W]hite, during this political climate, ground breaking.”
Media voices piled on, with José Criales-Unzueta writing for Vanity Fair, “Maybe DEI is really over,” and concluding, “After a year of efforts by the Trump administration and corporations to roll back diversity, equity, and inclusion programs, alongside aggressive immigration crackdowns, it feels bold, and dare I say out of touch, to utter the words ‘white is the color of 2026.’”
A CBC article called it “a loaded choice given the current political climate.” The New York Times’ Vanessa Friedman noted, “Serenity is clearly the vibe. But given the recent political discourse, when I hear ‘white,’ less salubrious associations also leap to my mind — ones that I doubt Pantone took into consideration but that could be twisted to pretty uncomfortable ends.”
She was fine with brown last year. https://t.co/x2wnvcdv0J
— Miranda Veracruz de la Jolla Cardinal ?? (@MVdlJCardinal) December 4, 2025
Her colleague Callie Holtermann added, “It’s certainly a conspicuous choice following a year in which D.E.I. programs have been dismantled and the party in power has been debating how friendly to be with a white nationalist.”
These reactions, often laced with references to Sydney Sweeney’s ad controversy, reveal a pattern: white leftist women dominating the discourse, bending over backward to signal how enlightened they are by denouncing something as benign as a paint color.
Laurie Pressman, vice president of the Pantone Color Institute emphasised that “Skin tones did not factor into this at all,” noting that Pantone has fielded such questions for previous color choices. “With Peach Fuzz and then with Mocha Mousse, people were weighing in and asking if this was about skin tones. And I think we were going, ‘Wow, really?’ Because for us it’s really about, at such a basic level, what are people looking for that color can hope to answer?”
How we imagine the @Pantone color of the year meeting went. pic.twitter.com/RDVmMCm0Nm
— ADWEEK (@Adweek) December 4, 2025
Fueling this absurdity is historical revisionism from outlets like the Smithsonian, which argues that the color white has a “dark past” linked to racism, wealth, and cleanliness. In a 2015 piece, they traced how white became emblematic of purity in Western cultures, but note that before this, black evoked royalty.
The article explains that as European elites favored white, encounters with African indigenous people fed racist ideologies, with the white/black dichotomy justifying oppression.
Dirt showing on white clothes symbolized wealth, as only the rich could afford frequent cleaning, evolving into associations with hygiene. By the 20th century, white signified sterility in hospitals, but the piece warns that over-obsession with cleanliness harms microbiomes, potentially increasing allergies.
Such narratives only empower the current hysteria, where leftists weaponize history to attack everyday choices, all while eroding personal freedoms under the guise of equity.
In the end, Pantone’s white shade is just that—a color for decorating, not a manifesto.
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..LOL..here we go again..
Leftist reactions guaranty a successful advertisement campaign.
Thank God I could never be that retarded.
They hate white people, and this shows it. They want us to shut up and die.